BMW Malaysia Introduced the 1 Series Coupe

BMW Group Malaysia introduced the BMW 1 Series M Coupé. The 1 series coupe is installed with an in-line six cylinder engine witn BMW TwinTurbo technology - recently was announced as the best-in-class at the 2012 International Engine of the Year Awards. The blown 3.0-litre unit produces almost 340bhp/450Nm from as low as 1,500rpm. The 0 - 100 sprint was clocked at 4.9 seconds, i would say that is really impressive as it is in the Sports Cars timing range.

As always there's numerous electronic wizardry that came standard on an M badge Beemer: M differential lock, Driving Stability Control (DSC), Antilock Brake System (ABS) and anti-slip control, Dynamic Brake Control, Cornering Brake Control, to name a few. Passengers (both front and rear) will be supported by sports seats wrapped in Boston leather, with contrast orange stitching on black as well as M logos embossed into the headrest. The M leather steering wheel also has multifunctional capabilities for operating audio and telephone systems, including the M button that enables the driver a greater degree of hoonery.

BMW says that this car is meant to pave the way for younger target groups to access the hallmark M driving experience, and will most certainly be one of the most exclusive, dynamic, luxurious and individual sports coupé in Malaysia. It retails for RM508,800 (on-the-road, without insruance). For me, it is a little bit overpriced. But then, there is always a market for it here in Malaysia.